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Accurate information on people's behaviour helps to improve retail design

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VTT Technical Research Centre of Finland has been developing an advanced tracking system based on depth cameras that provides accurate information on how people move about and behave in various spaces. The system can be applied, for example, to improving customer service in retail shops, optimisation of the use of office facilities, or as an assisting tool for independent living of the elderly. During this summer and autumn, the tracking system will be piloted at Shalkwijk Shopping Centre in Haarlem in the Netherlands, and with Procter & Gamble in Brussels, and in the city of Rovaniemi in Finland.

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